• welcome to simway


SimWay AB is a privately held company specializing in simulation- and game applications for PC and mobile devices. Since the start in 2006 we have been developing a variety of software products for golf, hunting and sports. Each segment obviously calls for dedicated technical solutions but they all share core technology; our in-house developed 3D-engine.

At present our international customer base spans over 25 countries and we are continuously expanding our sales organization with distributors around the globe.

SimWay is located in central Stockholm, Sweden.




SimWay HUNT is probably the most advanced hunting and shooting simulator in the world, yet it is very easy to install and use.

The simulator attracts serious hunters as well as people looking for entertainment activities. Instructors use it as a teaching tool for aspiring new hunters. Clay shooters will also find the best trap and skeet analyzer on the market, co-developed with Håkan Dahlby, olympic medalist in double trap 2012.

Read more about this outstanding shooting simulator and learn why you need it!


SimWay GOLF includes a range of different software products for the international golf market, often developed in cooperation with external hardware vendors. Many thousands of players, all over the world, now use our software to improve their swing technique to ultimately become better golfers. Optishot and GolfAchiever are two examples on how we can provide dedicated software and graphic content regardless of external technology.

We also produce visualizations and flyovers, tools for course map creation, golf games and iPhone apps. Contact us for more information about our services.


Our SPORTS simulator easily connects with the SkiErg Concept2 or ThoraxTrainer® ski training equipment and provides both skiing data as well as an augmented 3d experience.

The software features classical winter sports like cross country skiing and biathlon, two sports with a long and strong Scandinavian tradition.

The American Winter Olympics team used our simulator for their media tour in 2013.
Above: Kickan Randall trying out your simulator..



The services we provide are mostly related to the simulator products we develop, however, we do take on consultancy assignment as well. For example, in cases where a golf course owner wish to rebuild a course or hole it’s crucial to get a clear picture of the planned changes – it’s just too expensive to make any mistake! We provide the 3D flyovers from any conceivable angle but also make it playable in a golf simulator – you can actually try out the changes long before you sign up the contractors!

All our video material and many of our applications can be formatted for viewing in a web browser. We have also developed a system for interactive drawing and designing of golf course maps directly on the web. The application allows multiple creators to work on a shared map simultaneously.

SimWay Hunt is another example on how a customer’s specific idea can be integrated into a final product. When The Swedish Hunter Association approached us and asked for a training module targeted for aspiring hunters, we happily replied the call. Consequently all owners of SimWay Hunt now got this module as part of the package.

Since a few of us have a background from the computer games industry, we occasionally develop smaller games as well. Here are some links.


Currently we’re developing simulators in three different areas; Golf, Hunt and Sports. Each system is meticulously designed to be easy and intuitive to use, feature rich and fun to play.
Our customers range from home users to commercial amusement arcades and sport clubs, golf clubs, gyms, hunting associations and shooting instructors.
With users in more than 20 countries we feel confident in that our products meet the expectations.


By using 3D scanned geometry data we can create a perfect virtual representation of any golf course. With a spatial resolution close to a decimeter you can expect every slope, bunker and green to look and feel exactly like the real McCoy.
The flyovers come in any format you want and are easy to integrate with your website. We can also supply you with high resolution renderings for printed matters like course maps etc.


Do you need someone to develop your next smartphone app or game? Let us help and turn your idea into a commercial software product, ready for Itunes, Google Play or the web. We have successfully developed a range of different projects on platforms like Win, IOS, Android or HTML5/CSS3 for customers around the globe.
Expect fast turnaround times and low overhead sprinkled with a creative touch – just bring your idea and we’ll take care of the coding, the graphics and interactive design.